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Copywriting for the electronic media : a practical guide / Milan D. Meeske.

By: Material type: TextTextPublication details: Boston, MA, USA : Thomson Learning, 2009.Edition: 6th edDescription: xv, 312 p. : ill. ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0495803707
  • 9780495803706 (ISE)
  • 0495411175
Subject(s): DDC classification:
  • 21 659.14 M.M. C 2009
List(s) this item appears in: Mass Communication Textbooks
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Main Library Main Stacks 659.14 M.M. C 2009 (Browse shelf(Opens below)) c.1 Available 00014975
Books Books Main Library Main Stacks 659.14 M.M. C 2009 (Browse shelf(Opens below)) c.2 Available 00014974

Includes bibliographical references (p. 303-304) and index.

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