Marketing research / David A. Aaker, V. Kumar, George S. Day.
Material type: TextPublisher: New York : Wiley, 1998Edition: 6th edDescription: xvi, 776 p. : ill. (some col.) ; 27 cmContent type:- text
- unmediated
- volume
- 0471170690 (cloth : alk. paper)
- 658.83 A.D. M 1998 21
- HF5415.2 .A14 1998
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Main Library Main Stacks | 658.83 A.D. M 1998 (Browse shelf(Opens below)) | Available | 00005168 |
Includes bibliographical references and index.
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