1. Marketing Research : an International Approach

by Schmidt, Marcus; Hollensen, Svend.

Publisher: Harlow, England ; New York : Prentice Hall/Financial Times, 2006Availability: Copies available for loan: Main Library [658.83 S.M. M 2006] (1).

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2. Marketing research

by Aaker, David A; Kumar, V; Day, George S.

Edition: 6th ed.Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: New York : Wiley, c1998Online Access: Table of Contents | Publisher description Availability: Copies available for loan: Main Library [658.83 A.D. M 1998] (1).

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3. Research for marketing decisions

by Green, Paul E; Tull, Donald S.

Edition: 4th ed.Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: New Delhi : Prentice-Hall of India, 1986Availability: Copies available for loan: Main Library [658.83 G.P. R 1986] (1).

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4. Marketing research : an applied orientation

by Malhotra, Naresh K.

Edition: 2nd ed.Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c1996Availability: Copies available for reference: Main Library [658.83 M.N. M 1996] (1 ).

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5. Essentials of marketing research

by Zikmund, William G.

Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Fort Worth, TX : Dryden Press, c1999Availability: Copies available for loan: Main Library [658.83 Z.W. E 1999] (1).

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6. Contemporary Marketing Research

by McDaniel, Carl D; Gates, Roger H.

Edition: 2nd ed. Publisher: New York : West Publishing Company, 1993Availability: Copies available for loan: Main Library [658.83 M.C. C 1993] (1).

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7. The Practice of Marketing and Social Research : An Introduction

by Mcgivern, Yvonne.

Publisher: London : Prentice-Hall, 2003Availability: Copies available for loan: Main Library [658.83 M.Y. P 2003] (1).

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8. Marketing Thought and Practice in The 1990's : xviii Annual Conference of The European Marketing Academy - April 1989

by Avlonitis, George J; Papavasiliou, Nikolaos K; Kouremenos, Athanasios G. -- European Marketing Academy

Type: book Book; Format: print conference publication ; Literary form: not fiction ; Audience: General; Publisher: Athens : Athens School of Economics and Business Science, 1990Availability: Copies available for loan: Main Library [658.8 A.G. M 1990] (2).

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9. Marketing Research : an Applied Orientation

by Malhotra, Naresh K.

Edition: 4th ed.Type: book Book; Format: print bibliography bibliography; Literary form: not fiction ; Audience: General; Publisher: Upper Saddle River, N.J. : Prentice Hall, 2004Availability: Copies available for reference: Electronic Library [658.83 M.N. M 2004 ] (2 ).

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10. Marketing Research

by Chisnall, Peter.

Edition: 7th ed. Publisher: London : McGraw-Hill, 2005Availability: Copies available for loan: Main Library [658.83 C.P. M 2005] (1).

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11. Essentials of marketing research

by Proctor, Tony.

Edition: 2nd ed.Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: New York : Prentice-Hall, 2000Availability: Copies available for loan: Main Library [658.83 P.T. E 2000 ] (2).

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12. Marketing research : an applied orientation

by Malhotra, Naresh K.

Edition: 3rd ed.Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Upper Saddle River, NJ : Prentice Hall, c1999Availability: Copies available for reference: Main Library [658.83 M.N. M 1999 ] (2 ).

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13. Marketing Research : an Applied Orientation

by Malhotra, Naresh K.

Edition: 5th ed.Type: book Book; Format: print bibliography bibliography; Literary form: not fiction ; Audience: General; Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Online Access: Table of contents Availability: Copies available for reference: Electronic Library [658.83 M.N. M 2007] (1 ), Main Library [658.83 M.N. M 2007 ] (1 ).

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14. Marketing Research

by Burns, Alvin C; Bush, Ronald F.

Edition: 5th ed. Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, 2006Availability: Copies available for loan: Main Library [658.83 B.A. M 2006] (1).

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15. Marketing Research

by Aaker, David A; Kumar, V; Day, George S.

Edition: 9th ed.Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Hoboken, NJ : Wiley, c2007Online Access: Contributor biographical information | Publisher description | Table of contents only Availability: Copies available for loan: Main Library [658.83 A.D. M 2007] (1).

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16. The Practice of Market Research : an Introduction

by Mcgivern, Yvonne.

Edition: 3rd ed.Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: New York : Prentice Hall/Financial Times, 2009Availability: Copies available for loan: Main Library [658.83 M.Y. P 2009] (1).

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17. Marketing Research with SPSS

by Janssens, Wim.

Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: New York : Prentice Hall/Financial Times, 2008Availability: Copies available for loan: Main Library [658.830285 J.W. M 2008] (1).

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18. Marketing Research : an Applied Orientation

by Malhotra, Naresh K.

Edition: 5th ed.Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Online Access: Table of contents Availability: Copies available for reference: Electronic Library [658.83 M.N. M 2007] (1 ), Main Library [658.83 M.N. M 2007] (1 ).

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19. Marketing Research : an Applied Orientation

by Malhotra, Naresh K.

Edition: 6th ed.Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2010Online Access: Table of contents Availability: Copies available for reference: Electronic Library [658.83 M.N. M 2010] (1 ), Main Library [658.83 M.N. M 2010 ] (1 ).

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20. Marketing Research

by Burns, Alvin C; Bush, Ronald F.

Edition: 6th ed. (Global ed.)Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: Boston : Pearson, 2010Availability: Copies available for loan: Main Library [658.83 B.A. M 2010] (2).

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21. Social Media Analytics : Effective Tools for Building, Intrepreting, and Using Metrics

by Sponder, Marshall.

Type: book Book; Format: print bibliography bibliography; Literary form: not fiction Publisher: New York : McGraw-Hill, 2012Availability: Copies available for loan: Main Library [658.8 S.M. S 2012] (1).

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22. Marketing Research : an Applied Orientation

by Malhotra, Naresh K; Baalbaki, Imad B; Nasr Bechwati, Nada.

Edition: Arab world edition. Publisher: Harlow, Essex : Pearson, 2013Availability: Copies available for reference: Electronic Library [658.83 M.N. M 2013] (1 ), Main Library [658.83 M.N. M 2013] (1 ).

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