E-commerce : business, technology, society /
Laudon, Kenneth C., 1944-
E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver. - 3rd ed. - New Jersey : Pearson/Prentice Hall, 2006. - xxxv, 879 + [70] p. : ill. ; 26 cm.
Includes bibliographical references and index.
0131735160
Electronic commerce.
Internet marketing.
Information technology.
658.054678 / L.K. E 2006
E-commerce : business, technology, society / Kenneth C. Laudon, Carol Guercio Traver. - 3rd ed. - New Jersey : Pearson/Prentice Hall, 2006. - xxxv, 879 + [70] p. : ill. ; 26 cm.
Includes bibliographical references and index.
0131735160
Electronic commerce.
Internet marketing.
Information technology.
658.054678 / L.K. E 2006