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Digital business and e-commerce management : strategy, implementation and practice / Dave Chaffey.

By: Chaffey, Dave, 1963- [author.].
Material type: materialTypeLabelBookPublisher: Harlow, United Kingdom : Pearson Education Limited, 2015Edition: Sixth edition.Description: xxxi, 680 pages : illustrations (colour) ; 27 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780273786542; 9780273786573 (PDF); 9780273786559 (eText).Subject(s): Electronic commerce | Business enterprises -- Computer networksDDC classification: 658.872
List(s) this item appears in: Business Adm 2017-2018
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Item type Current location Call number Copy number Status Date due Barcode
Books Books Main Library
Main Stacks
658.872 C.D. D 2015 c.1 Available 00017638
Books Books Main Library
Main Stacks
658.872 C.D. D 2015 c.2 Available 00017639

Previous edition: 2011.

Includes bibliographical references and index.

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