International marketing
Cateora, Philip R.
creator
text
si
Singapore
Irwin/McGraw-Hill
1997
9th ed. International ed.
monographic
eng
xxiii, 772 p. : ill. (some col.), maps ; 26 cm.
specialized
Philip R. Cateora.
Includes index.
Export marketing
International business enterprises
658.848 C.P. I 1997
The Irwin series in marketing
0071152091 (ISE)
120922
20230711121932.0